Best B2B SaaS Affiliate Programs To Join: 19 Great Options

As an affiliate, you’ve likely heard from your peers in the affiliate marketing industry about the impressive earnings potential of promoting SaaS products.

With their high commissions and recurring revenue models, SaaS affiliate programs can be highly lucrative, provided you can pick the right ones.

In this comprehensive guide, we've curated a list of 20 top-notch B2B SaaS affiliate programs that stand out in the crowded marketplace.

Whether you're a seasoned affiliate marketer or just starting out, our selection of programs will provide you with the insights you need to expand your revenue stream.

Stay tuned as we examine each program's specifics, highlighting what makes them worth considering.

Let’s explore these opportunities together and set you on the path to achieving your affiliate marketing goals with the best SaaS affiliate programs available today.

What is a SaaS affiliate program? A refresher

At its core, a SaaS affiliate program is a partnership between a SaaS company and affiliates like you. In this partnership, you promote the company's software products, and in return, you earn commissions for every sale or conversion you drive.

Your role is to leverage your platform, whether a blog, social media or email list, to drive traffic and conversions. As an affiliate, you help expand the SaaS company's reach by tapping into your unique audience and promoting software solutions that add value to your followers.

A SaaS affiliate program typically involves several key components, including:

• Affiliate sign-up: Affiliates apply to join the program, often through a dedicated sign-up page, providing the necessary information to get considered.
• Marketing materials: Affiliates receive banners, links, and content to help promote the SaaS product effectively, ensuring consistent and professional representation.
• Tracking and reporting: Robust tracking systems ensure that every lead and sale is accurately attributed to the correct affiliate, providing transparency and reliability.
• Commission structures: Affiliates earn commissions based on the agreed-upon structure, which might include one-time payments or recurring revenue shares, offering financial incentives for successful promotions.
• Support and resources: Ongoing support provides training, tips, and assistance to help affiliates optimize their campaigns and maximize their earnings.

By understanding these components, affiliates can see how a good SaaS affiliate program operates and how it can be a valuable addition to their affiliate marketing strategy.

Why join SaaS affiliate programs? The many perks of promoting software products

Promoting SaaS products as an affiliate brings numerous benefits that can enhance your marketing efforts and boost your earnings. Here are some key advantages you can expect:

#1 High commissions and recurring revenue

One of the most compelling reasons to promote SaaS products as an affiliate is the potential for high commissions and recurring revenue streams. Unlike physical products that offer a one-time commission, SaaS products are typically sold on a subscription basis. This means you can earn a recurring commission for as long as the customer maintains their subscription. This model provides a steady and ongoing income, making your efforts more rewarding in the long run.

#2 Growing market demand

The SaaS industry is booming, with businesses and individuals increasingly relying on cloud-based software solutions. This growing demand offers affiliates ample opportunities to promote in-demand products that cater to various needs, from project management tools to customer relationship management (CRM) systems. By aligning with popular SaaS products, you can tap into a thriving market and enhance your earning potential.

#3 Comprehensive marketing support

Many SaaS companies provide affiliates like you with detailed marketing materials and support, helping you create effective campaigns. This support includes banners, content, promotional links, and training resources. With these resources at your disposal, you can execute professional and persuasive marketing strategies that drive results.

#4 Efficient management with affiliate management software

Most SaaS companies use affiliate management software to run their programs, which significantly improves your experience as an affiliate. Leading platforms like Reditus provide a centralized platform to track your performance, manage payouts, and more. By analyzing data on clicks, conversions, and earnings, you can refine your strategies to improve the results.

In summary, joining a SaaS affiliate program offers numerous perks, from high commissions and recurring revenue to comprehensive support and advanced analytics. By leveraging these benefits, you can significantly enhance your SaaS affiliate marketing efforts and achieve greater financial success.

20 best affiliate programs for SaaS products in 2024

We’ve chosen these 20 affiliate SaaS programs by considering several key attributes like commission percentages, cookie duration, product popularity, and marketing support quality. Let us examine each option one by one.

#1 Semrush Affiliate Program

Screenshot from Semrush affiliate program landing page.

• Software category: SEO tools
• Brief description of the software product: Semrush provides a comprehensive suite of tools for SEO, PPC, content marketing, social media, and competitive research.

Key highlights of this program

• High commission rates: Earn $200 for every sale and $10 for each free trial sign-up, with additional bonuses based on performance.
• Generous cookie duration: Benefit from a 120-day cookie life with last-click attribution, ensuring you get credit for your referrals.
• Extensive promotional materials: Access a wide array of high-converting banners, landing pages, widgets, and videos to aid your marketing efforts.

Program landing page link for more info

#2 Thinkific Affiliate Program

Screenshot from Thinkific affiliate program landing page.

• Software category: LMS software
• Brief description of the software product: Thinkific provides tools to create, market, and sell online courses and membership sites.

Key highlights of this program

• 30% lifetime recurring commission: Earn a substantial 30% commission on all monthly or annual paid subscriptions, providing a continuous revenue stream as long as your referrals remain customers.
• 90-day cookie period: The 90-day cookie duration gives you a longer window to earn commissions, increasing your chances of credit as referrals have more time to convert.
• Extensive promotional materials: Access ready-to-go creative content, including banners, landing pages, and videos, which simplifies your promotional efforts and boosts conversion rates.

Program landing page link for more info

#3 Tenhaw.com Affiliate Program

Screenshot from Tenhaw affiliate program landing page.

• Software category: Delivery management platform
• Brief description of the software: Tenhaw.com combines AI simulations with delivery data to help teams effectively manage and de-risk product delivery.

Key highlights of this program

• High commission rates: Earn 35% commission for 12 months, providing a significant income stream from each referral.
• 60-day cookie duration: With a 60-day cookie period, you have an extended window to earn commissions, increasing the likelihood of credit for referrals.
• Paid ads allowed: Affiliates can utilize paid ads to promote Tenhaw, offering more flexibility in marketing strategies and increasing reach quickly.

Program landing page link for more info

#4 RecruiterPM Affiliate Program

Screenshot from RecruiterPM affiliate program landing page.

• Software category: Applicant tracking systems (ATS)
• Brief description of the software: RecruiterPM is an all-in-one ATS and hiring project management platform for HR teams and recruiting agencies.

Key highlights of this program

• Commission tiers: Earn up to 12% commission for 18 months, providing a sustained revenue stream based on referral performance.
• 90-day cookie duration: The 90-day cookie period allows more time for your referrals to convert, increasing the chances of earning commissions.
• Paid ads allowed: Utilize paid ads to expand your reach and promote RecruiterPM via channels like Google Search.

Program landing page link for more info

#5 Geekbot Affiliate Program

Screenshot from Geekbot affiliate program landing page.

• Software category: Productivity bots software
• Brief description of the software: Geekbot automates standups, surveys, and polls in Slack and Microsoft Teams, helping teams streamline workflows and monitor well-being.

Key highlights of this program

• 90-day cookie duration: The 90-day cookie period gives affiliates a longer timeframe for referrals to convert, increasing the chances of earning commissions.
• Lifetime commissions: Earn a lifetime cut of all revenues earned from your referrals, ensuring continuous income.
• Program reputation: Geekbot is a trusted tool used by well-known companies, adding value to your referrals.

Program landing page link for more info

#6 Writecream Affiliate Program

Screenshot from Writecream affiliate program landing page.

• Software category: AI writing tool
• Brief description of the software: Writecream uses advanced AI to generate marketing copy for various platforms, including Google Ads, landing pages, product descriptions, blog posts, and social media.

Key highlights of this program

• Auto-accept: Instant approval for new affiliates, allowing you to start promoting immediately.
• 35% lifetime commission: Earn a generous 35% commission on all referrals, providing ongoing income as long as your referrals remain customers.
• Low payout threshold: The $15 payout threshold ensures you can receive your earnings quickly, making it easier to see rewards from your efforts.

Program landing page link for more info

#7 Kinsta Affiliate Program

Screenshot from Kinsta affiliate program landing page.

• Software category: WordPress hosting
• Brief description of the software: Kinsta offers fast, secure, and feature-rich managed WordPress hosting designed to simplify website management for businesses and agencies.

Key highlights of this program

• One-time bonus: Receive a one-time bonus ranging from $50 to $500 based on your referral's plan, adding an immediate earning incentive.
• High conversion and retention rates: Kinsta’s robust infrastructure and 24/7 support lead to high customer satisfaction and retention, making converting and maintaining referrals easier.
• Support for developers: Specific features and tools designed for developers, including custom site transfer tools and affiliate link integration with GitHub repositories.

Program landing page link for more info

#8 Potion Affiliate Program

Screenshot from Potion affiliate program landing page.

• Software category: Video email software
• Brief description of the software: Potion is an AI-powered video prospecting tool designed to boost B2B sales by creating personalized videos to engage prospects and enhance outreach.

Key highlights of this program

• Dedicated affiliate support: Access dedicated support to assist with any questions or issues, ensuring you have the resources needed to succeed.
• Extensive marketing materials: Access a wide range of promotional resources, including banners, posts, and templates, to support your marketing efforts.
• 60-day cookie duration: The 60-day tracking cookies ensure you get credited for referrals even if the user takes time to convert, maximizing your earning potential.

Program landing page link for more info

#9 ConvertKit Affiliate Program

Screenshot from ConvertKit affiliate program landing page.

• Software category: Email marketing software
• Brief description of the software: ConvertKit is an email marketing automation tool designed for creators, offering customizable forms, landing pages, email templates, and product embeds to help grow their business and earn a living online.

Key highlights of this program

• High conversion rate: ConvertKit's reputation and effectiveness as an email marketing tool result in higher conversion rates, increasing your earning potential.
• Comprehensive affiliate support: Access various promotional resources, including a training course with Pat Flynn, graphics, video assets, and evergreen webinars, to help you succeed.
• 30% recurring commission: Earn a 30% commission for up to 24 months for every referral who becomes a paying customer, providing a steady and long-term income.

Program landing page link for more info

#10 Gusto Affiliate Program

Screenshot from Gusto affiliate program landing page.

• Software category: Payroll software
• Brief description of the software: Gusto provides a comprehensive HR platform that includes payroll, benefits, hiring, and management resources, serving over 300,000 businesses across the US.

Key highlights of this program

• $200+ per sale: Earn a generous commission of $200 or more for every valid business customer you refer, ensuring substantial earnings.
• 120-day cookie tracking: Benefit from a long 120-day tracking cookie, increasing the chances of conversions and ensuring you get credited for your referrals.
• Conversion-optimized materials: Utilize multiple landing pages and banners optimized for conversions, helping to maximize your referral success.

Program landing page link for more info

#11 Pipedrive Affiliate Program

Screenshot from Pipedrive affiliate program landing page.

• Software category: CRM software
• Brief description of the software: Pipedrive is a sales-focused CRM tool designed to help sales teams manage leads and deals efficiently, ensuring nothing falls through the cracks.

Key highlights of this program

• No earnings cap: Enjoy unlimited earning potential with no caps on your commissions, allowing you to maximize your income from referrals.
• Extensive marketing materials: Utilize a wide range of high-quality marketing assets, including banners, logos, photos, fonts, guidelines, and a media kit, to enhance your promotional efforts.
• 90-day cookie duration: Benefit from a generous 90-day cookie window, giving your referrals ample time to convert and increasing your chances of earning commissions.

Program landing page link for more info

#12 SiteGround Affiliate Program

Screenshot from SiteGround affiliate program landing page.

• Software category: Web hosting provider
• Brief description of the software: SiteGround offers reliable and fast web hosting services, serving over 3,000,000 domains with top-notch security and 24/7 expert support.

Key highlights of this program

• Weekly payouts: Enjoy fast and flexible payouts every week with no minimum payout requirement, ensuring you receive your earnings promptly.
• Custom creatives: Request custom landing pages or banner sizes to improve conversion rates.
• Competitive commissions: Earn $50 per sale for 1-5 sales per month, $75 per sale for 6-10 sales, $100 for 11-20 sales, and custom commissions for 21+ sales, providing high earning potential.

Program landing page link for more info

#13 Elementor Affiliate Program

Screenshot from Elementor affiliate program landing page.

• Software category: Website builder
• Brief description of the software: Elementor is an intuitive website builder that allows users to create websites or online stores without coding.

Key highlights of this program

• Up to 50% commission: Earn up to 50% commission on every new sale, offering a lucrative earning potential for affiliates.
• 90-day cookie duration: You will benefit from a 90-day tracking cookie, which ensures you get credited for referrals even if they take time to convert.
• Comprehensive creative library: Access a wide range of promotional materials, including branded logos, banners, and seasonal creatives, to support your marketing efforts.

Program landing page link for more info

#14 SE Ranking Affiliate Program

Screenshot from SE Ranking affiliate program landing page.

• Software category: SEO tool
• Brief description of the software: SE Ranking is a robust SEO platform designed to handle every major SEO task. It offers accurate data, intuitive dashboards, and hassle-free reporting at an affordable price.

Key highlights of this program

• 120-day cookie duration: Benefit from a 120-day tracking cookie, ensuring you receive credit for referrals even if they take time to convert.
• Twice-monthly payouts: Enjoy commission payouts twice a month via PayPal, ensuring timely and reliable payments.
• Easy-to-recommend platform: SE Ranking’s reputation and functionality make promoting and attracting referrals easy.

Program landing page link for more info

#15 Notion Affiliate Program

Screenshot from Notion affiliate program landing page.

• Software category: Knowledge base software
• Brief description of the software: Notion is an all-in-one workspace that combines your everyday work apps into a single, connected platform for wiki, docs, and projects.

Key highlights of this program

• Generous cookie duration: You'll benefit from a 180-day tracking cookie, which gives you credit for referrals even if they convert months later.
• Unlimited earnings: No cap on your earnings, allowing for significant income opportunities.
• 50% commission rate: Earn 50% of all referred payments for the first 12 months, providing substantial income potential.

Program landing page link for more info

#16 Expandi Affiliate Program

Screenshot from Expandi affiliate program landing page.

• Software category: LinkedIn automation software
• Brief description of the software: Expandi is a LinkedIn automation tool that helps users do outreach using an omnichannel approach, enabling effective LinkedIn and email prospecting through automated sequences.

Key highlights of this program

• Tiered commission structure: Earn up to 30% commission, starting at 20% for up to 10 referrals, 25% for over 10 referrals, and 30% for over 20 referrals, with potential custom commissions for VIP affiliates.
• 60-day cookie duration: Secure commissions for purchases made within 60 days of the first click on your affiliate link, offering a generous conversion window.
• Dedicated affiliate support: Receive personalized support and performance-optimization consulting.

Program landing page link for more info

#17 FreshBooks Affiliate Program

Screenshot from FreshBooks affiliate program landing page.

• Software category: Accounting software
• Brief description of the software: FreshBooks is a cloud-based accounting software for small businesses, offering features like invoicing, time tracking, expense management, and payment processing.

Key highlights of this program

• Get paid for free trials: Earn commissions not just on paid subscriptions but also for free trial sign-ups ($10 per sign-up), increasing your income opportunities.
• Extended cookie duration: Benefit from a generous 120-day cookie life, ensuring you get credited for referrals that convert within four months.
• Global reach: Promote FreshBooks to small business owners worldwide, tapping into a vast and diverse audience.

Program landing page link for more info

#18 Webflow Affiliate Program

Screenshot from Webflow affiliate program landing page.

• Software category: No-code website builder
• Brief description of the software: Webflow allows users to create custom, responsive websites with the power of code, all done visually. It includes a flexible CMS and top-tier hosting, providing an all-in-one solution for building and managing websites.

Key highlights of this program

• High commission rate: Earn 50% of all payments from new customers for 12 months, providing substantial earning potential.
• Generous cookie duration: Benefit from a 90-day cookie window, ensuring you get credited for referrals that convert within three months.
• No earnings cap: There are no limits to how much you can earn, allowing for unlimited income potential.

Program landing page link for more info

#19 Invideo Affiliate Program

Screenshot from Invideo affiliate program landing page.

• Software category: Video editing software
• Brief description of the software: InVideo is a powerful AI-driven video editing tool that makes video creation accessible and easy. With over 5,000 designer templates, a vast media library, and customizable features, InVideo helps users create professional videos effortlessly.

Key highlights of this program

• Popular and user-friendly software: InVideo's cloud-based, competitively priced product appeals to a broad audience, making it easy to recommend and promote.
• Extensive promotional materials: To enhance your promotional efforts, access a variety of banners, templates, and other marketing assets.
• High commission rates: Earn up to 50% commissions on monthly and 25% on annual plans, providing substantial earning potential.

Program landing page link for more info

How does Reditus support SaaS affiliates like you?

Screenshot from Reditus website.

At Reditus, we understand that your success as an affiliate partner is our success. We offer one of the leading SaaS affiliate platforms designed to support you at every step of your affiliate journey, from discovering new programs to managing your earnings.

Here are some ways Reditus can help you grow your revenue:

Program discovery via the Reditus Marketplace

Finding lucrative affiliate programs can be time-consuming, but our SaaS-focused affiliate program marketplace makes it easy. The Reditus Marketplace offers a curated selection of several B2B SaaS affiliate programs, allowing you to find and join programs quickly. With our user-friendly interface, you can browse through trusted SaaS brands and select the best promotion opportunities.

Streamlined application process

Joining affiliate programs through Reditus is streamlined and hassle-free. Once you find a program that interests you in our marketplace, you can apply directly from your dashboard. This eliminates switching between multiple portals and simplifies the application process. Many programs offer instant approval, allowing you to start promoting immediately without the usual review wait times. You can find such programs by applying a simple “auto-accept” filter. This is a prime example of how the Reditus platform can automate affiliate marketing workflows for you.

Centralized dashboard

Our centralized dashboard is designed with affiliates in mind, providing all the affiliate marketing tools you need to manage your marketing efforts efficiently. Our dashboard offers a comprehensive view of your activities and earnings, from tracking your performance to managing payouts.

Reliable payments

Our top priority is ensuring you get paid accurately and on time. Reditus handles all commission payments, providing a reliable and transparent payment system. You can track your earnings and payouts directly from your dashboard, giving you peace of mind and allowing you to focus on promoting products.

Live support

Need assistance? Our live chat support is available to help you with any questions or issues. Whether you need help with a specific program or have questions about your earnings, our support team is here to ensure a smooth experience.

Free to join

Joining Reditus as an affiliate is completely free. We get paid by the SaaS companies offering affiliate programs, so you can focus on maximizing your earnings without any upfront costs.

Built by affiliates, for affiliates

Our founder has been an affiliate himself, so we understand the challenges and needs of affiliates. Reditus is built to help you grow, offering tools and features to make your affiliate marketing efforts more effective and efficient.

Wrapping up: Leverage the Reditus Marketplace to kickstart your SaaS affiliate marketing journey

When it comes to affiliate marketing, choosing the right programs can make all the difference. It's essential to pick programs that align with your strengths, whether focusing on software categories you are passionate about, targeting an audience you understand well, or leveraging platforms where you have the most influence.

By selecting programs that resonate with your interests and expertise, you'll be better positioned to create engaging content that drives conversions and maximizes commissions.

The Reditus Marketplace is a great place to find top-quality SaaS affiliate programs. With our curated selection of trusted B2B SaaS brands, you can easily discover programs that match your niche and marketing style. Instead of searching for affiliate programs individually, you can browse, apply, and manage multiple programs all in one place.

Our streamlined application process and comprehensive support make starting and growing your affiliate marketing business much simpler.

Go to the Reditus Marketplace and explore some top-rated B2B SaaS affiliate programs today.

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