How Expandi Scaled to $2M+ in Affiliate Revenue After Leaving FirstPromoter
Migrating was effortless, Reditus handled everything, and the marketplace drove inbound affiliates Expandi could never reach on their own.
$2M+
Affiliate revenue via Reditus
1,700+
Affiliates
FirstPromoter
Migrated from
Expandi already knew affiliate marketing worked: they ran an in-house program generating real revenue. The ceiling was their own network.
The challenge: a working program that couldn't scale past their network
On FirstPromoter, Expandi could track the affiliates they already had, but not find new ones:
- Recruiting was manual and slow, capped by their own reach.
- No marketplace or network to drive inbound affiliates.
The switch: they didn't lift a finger
Expandi de-risked the move by running both programs in parallel for 3–6 months, then let Reditus handle the full done-for-you migration: exporting FirstPromoter data, importing affiliates and their links, and connecting Stripe on a set date.
The solution: from tracking to a recruitment engine
The marketplace put Expandi in front of Reditus's B2B SaaS affiliate network, generating inbound affiliate requests the moment they listed.
The results
- $2M+ in affiliate revenue via Reditus.
- 1,700+ affiliates, far beyond their original network.
- Inbound affiliate requests from the marketplace; automated fraud handling and consolidated payouts.
- Next up: in-app referral and AI affiliate recruitment.
Switching from FirstPromoter: FAQ
What can Reditus do that FirstPromoter can't? It adds a B2B SaaS affiliate marketplace to recruit new affiliates, plus a native in-app referral widget for your own users.
Is migrating risky? Expandi ran both platforms in parallel for months, then Reditus did the full migration: they didn't have to lift a finger, and affiliates kept their links.
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