How Potion Turned Its Users Into Affiliates — $30K in 3 Months

Potion's users were already referring them. The gap was that none of it was tracked or rewarded.

The challenge: referrals they couldn't see

Before Reditus, referrals were purely self-attribution — Potion knew users were sending business but had no way to measure it or reward the people doing it. You can't double down on a channel you can't see.

Getting started: live in hours

After trying several platforms, Potion picked Reditus as the most accessible, with a clear B2B SaaS focus — and set up the whole program plus technical install in a matter of hours. What won them over: fair pricing, ease of use, the ability to reward their own users, and real revenue insight.

The approach: turn users into affiliates

“We simply contacted our users via email campaigns and asked them to sign up for our program.” — Kanad Bahalkar, Founder at Potion

They paired that with a strong affiliate page, a marketplace listing, and automated onboarding outreach. Their top performers are existing users.

The results

• $30K in total affiliate revenue within 3 months.
• $8K MRR generated via affiliates.
• 80+ affiliates, led by their own power users.
• Next: more affiliate content and bulk onboarding beyond their user base.

FAQ

How do I turn existing users into affiliates? Potion emailed its current users inviting them to the program, built a strong affiliate page, and rewarded performance — reaching $30K in 3 months.

How fast can I launch? Potion set up the full program and technical install in a matter of hours.