Activate your affiliates with campaigns
Most affiliates sign up and never promote. Campaigns fix that: offer a one-off bounty for a specific action, from a blog article or review to a referral milestone, paid on top of their recurring commission.
14-day free trial, no credit card. Campaigns are included on every plan.
Comparison article: your product vs a competitor
- Minimum domain authority 40
- Covers pricing, migration, and support
- Published on the affiliate's own site
$150
per approved submission
12
Enrolled
5
Submitted
4
Approved
What is an affiliate marketing campaign?
An affiliate campaign is a time-bound bonus a SaaS company offers affiliates for completing a specific action. Instead of only paying commission when a sale eventually closes, you reward the work that leads to sales: writing a comparison article, leaving an honest review, mentioning you in a newsletter, or hitting a referral milestone.
That distinction matters because of how affiliate programs actually fail. Recruiting affiliates is rarely the bottleneck; activation is. Promoting you costs an affiliate hours today, while their recurring commission pays out months from now, so most affiliates join and then do nothing. A campaign shortens the gap between effort and reward, which is why it is the fastest affiliate activation lever we know: the affiliate gets paid for the action now and keeps earning commission on every customer it brings in later.
Define the action
A comparison article, a G2 review, a Reddit mention, a newsletter inclusion, or a referral milestone. You set the rules and the time frame.
Attach a bounty
Affiliates get paid per approved submission, upfront for their effort, while keeping the recurring commission on every customer they bring in.
Review and pay
Enrollments and submissions land in one pipeline: approve the work that meets your rules, and the bonus is handled with your regular payouts.
Campaign type
Content
One-off content: an article, review, video, or mention
Performance
A bonus for a referral milestone in a time frame
Visibility
Private
Only your affiliates see it
Public
The whole Reditus network can discover it
Two campaign types, endless uses
Content campaigns
Reward one-off content: blog articles, listicle and versus posts, reviews on G2 or Capterra, social posts, YouTube videos, community mentions. Brief the content your buyers actually read.
Performance campaigns
A bonus on top of regular referrals for hitting a milestone, like 5 paid referrals inside the campaign window. Simple to explain, easy to say yes to.
Vet who participates
Limit campaigns to specific affiliate tiers, require connected Google Analytics, YouTube, or LinkedIn to verify an affiliate's audience, or enable auto-accept when only results earn.
How to launch an affiliate campaign in 5 steps
Creating a campaign takes a few minutes. Getting the brief right is what makes it pay off.
- 1
Create the campaign
Give it a title and write the brief: what must be created or achieved, the quality rules, and what gets a submission rejected. Specific briefs get better work.
- 2
Choose type and visibility
Content or performance bonus; private (your affiliates only) or public (broadcast to the whole Reditus network).
- 3
Set the bounty, window, and vetting
Pick the bonus amount and the start and end dates. Optionally limit it to specific affiliate tiers, require a connected Google Analytics, YouTube, or LinkedIn account to verify audiences, or enable auto-accept.
- 4
Approve enrollments and review submissions
Affiliates enroll, create, and submit. The campaign pipeline shows enrolled, submitted, and awaiting review, so nothing slips through.
- 5
Approve and pay
Approve the submissions that meet your rules. The bounty is paid per approved submission along with your regular payouts, and the affiliate keeps earning recurring commission on every customer their work brings in.
Want the detailed product walkthrough? Read the help center guide.
8 affiliate campaign ideas that work for B2B SaaS
Start from where your ideal customer gets information, then brief the people who already publish there.
Comparison and versus articles
"[You] vs [competitor]" content ranks for high-intent searches and is heavily cited by AI assistants.
Listicle placements
A fresh "best tools" article that includes you, written by an affiliate who ranks for your category.
G2, Capterra, and Trustpilot reviews
Honest reviews from affiliates who genuinely use your product build the review mass buyers and AI check.
Newsletter inclusions
A paragraph in a newsletter your ICP already reads, with the affiliate's link.
YouTube or Loom walkthroughs
A real user showing your product beats any ad, and keeps earning views for years.
Community mentions
Disclosed, genuinely helpful comments where your buyers ask questions, like Reddit or Slack groups.
LinkedIn posts
A personal story about results with your product, from someone with an audience that matches yours.
Referral sprints
A performance bonus for a milestone, like 5 paid referrals this quarter, focuses effort when you need a push.
Public campaigns reach 26,000+ B2B SaaS affiliates
A private campaign activates the affiliates you already have. A public campaign is broadcast to the entire Reditus network: affiliates discover your bounty, request to join your program, and start producing from day one. It is recruitment and activation in a single move.
Live bounties on the network today range from $10 for a mention to $250 for a researched article or a paid-referral milestone.
Campaigns are included on every plan; public campaigns are part of Scale Up and up.
Listicle or versus article (DA 40+)
$150
G2 review from a real user
$25
5 paid referrals this quarter
$250
LinkedIn post with your story
$25
YouTube walkthrough
$50
Newsletter inclusion
$75
The content your buyers read is now what AI cites
ChatGPT, Perplexity, and Google AI Overviews build their tool recommendations from third-party listicles, comparisons, and reviews. Content campaigns put fresh, unique articles about you into exactly that layer, so the same bounty that activates an affiliate also grows how often AI assistants mention you.
FAQs
Learn more: the affiliate activation playbook, the campaigns setup guide, and pairing campaigns with onboarding emails.
Launch your first campaign this week
Set the action, attach a bounty, and watch dormant affiliates turn into active promoters. Plans start at $99 per month with a 14-day free trial.