Getting Started with Reditus: Day 1 and Your First Week

Your first day with Reditus is setup: create your account, set up your program and do the technical installation. Your first week is about people: invite your own network. This is the order we recommend.

Day 1: create your account

1. Sign up at app.getreditus.com.
2. Enter your company's domain. Within about five minutes Reditus shows you potential affiliates, including who already recommends your competitors with an affiliate link. You find them under Finder in the sidebar.
3. You don't choose a plan at signup. Every new account starts on the 14-day free trial, no credit card needed, with full access to set up both your affiliate program and your in-app referral program.

Day 1: set up your program

Decide how much commission you give away and for how long, and give Reditus the details about your company that it needs to create your program's landing page. A commission schedule is a set percentage for a set number of months (lifetime is possible), and you can reward your best affiliates later with tiers.

Recommended: design the commission from the affiliate's side of the table. Average monthly revenue per customer × commission % × number of months is what one referred customer earns them. Multiply that by 10 customers and ask yourself whether you would recommend your own product for that amount. More in what is a good commission rate in B2B SaaS.

Day 1: do the technical installation

All three steps are in the installation tab of your settings. A typical technical installation takes under 30 minutes.

1. The tracking script in the header of your main domain and of every subdomain in your funnel, such as the app subdomain where people sign up. Google Tag Manager works. See installing the tracking script.
2. The signup snippet in your code, fired once on every successful new signup. For a demo-led funnel this step can be your demo booking: Calendly embedded on your own site. See installing the signup snippet.
3. Your payment processor: connect Stripe, or send your payments through the Payments API if you bill with Paddle, Chargebee, Lemon Squeezy or another processor.

The most common setup mistake: if your site has both a demo booking and a signup form, set up both. Connecting Calendly only tracks the bookings; signups through your form are then never credited to the affiliates who sent them. Install the signup snippet on the form as well.

Connecting Stripe

In the installation tab, click Connect Stripe, log in to Stripe and approve the connection; Stripe sends you back to Reditus. From then on your payments reach Reditus in real time, and a commission is created when a referred customer pays. Make sure your checkout passes the customer's email to Stripe: that is how Reditus matches a payment to the referral.

Not on Stripe? Forwarding all your payments through the Payments API takes about four hours of developer time, depending on your processor.

Check that it works

Until everything works, the installation tab says "pending installation". Use the test link on that tab to check the tracking script, and make a test signup on your own platform, through every signup method you offer, to check the snippet.

Week 1: invite your own network

Start with the people who already know you. Your users go into your in-app referral program; the agencies, consultants and partners who already use your product and reach clients in bulk go into your affiliate program. Launch both together. See inviting affiliates to your program.

Our founder, Joran Hofman, always recommends this with a restaurant in mind: people who have already eaten at your restaurant know the food and the service, so they need little convincing to recommend it. Strangers first have to find you, understand what you do and ideally use your product before they create content about you, and that takes much longer. Expecting strangers to apply and start recommending you right away is where many programs go wrong.

The marketplace: in parallel, never instead

If your plan includes it, list your program in the Reditus marketplace alongside all of this. A listing brings inbound requests, but it doesn't mean you don't have to do anything yourself: the people who know you will always be more familiar with your brand, especially at the start. A listing needs Scale Up or Enterprise on an annual commitment and a completed installation. See how to get listed in the Reditus marketplace.

What comes next

• Recruit beyond your own network: in your Finder list, start with the potential affiliates marked as a strong match. See how the Affiliate Finder works.
• How long it takes before affiliates bring paying customers depends on your sales cycle and on how you recruit, so there is no single timeline. Check your own case in the affiliate revenue timeline.
• For the full launch, step by step, follow the Reditus Academy: Track 1, Build the machine.

Questions while you set up? Ask us in the chat in the app.